Hello! My name is Bethany and I am the owner of Guestroom Creative. I have been designing beautiful things for the past 8 years. I pride myself in sleek marketing collateral, branding and wedding stationery.
2 years ago I took the leap into entrepreneurship and since then, I have worked with some amazing clients. Running a business is hard work. As a social butterfly and extrovert, it’s even harder. I feel so thankful for the opportunity to collaborative and work alongside some amazing clients.
I live here in Richmond with my husband and my two rescue hound dogs. We recently renovated an old pop-up camper, so when I’m not working, I spend my time traveling, sharing stories around the campfire with friends and exploring the outdoors.
Below are a few examples of brands I’ve worked with on a larger scale. Click through to see details of our work together!
Rebelle is a women’s community and boutique conference. I am a founding member as well as the volunteer Creative Director.
A modern twist on your old-fashioned neighborhood ice cream shop! I created the visual brand as well as additional print and packaging pieces.
A DIY home security system. I have been creating corporate collateral and spearheading product photo shoots for 6 years.
Guestroom Creative is the graphic design business I launched in Jan. 2017
Premiere Talent Partners
A staffing, recruiting + talent acquisition company. I was hired to create tradeshow collateral for their new brand.
I have had the privilege of working with many amazing clients over the past few years. Below are a few examples of brands I’ve recently completed. Some are new businesses, and some are re-brands. Each client starts by completing an in-depth brand questionnaire.
purpose of their business
adjectives that describe their brand
who is their ideal customer
their strengths + weaknesses
what makes them unique
who their competitors are
their brand personality
what color palette will evoke the desired emotions
what style is going to attract their target customer + set them apart in their industry
what font/type treatment will match the style we’ve chosen
any additional imagery needed to tell their brand story